- Covering intense red carpets requires bold moves to stand out and deliver for the company.
- Complimenting Zendaya’s hairstyle led to a fun, engaging interaction that resonated with fans.
- The reporter’s viral video success shows how a single moment can create lasting impact.
If you’ve come across the video of a reporter yelling, “Let’s go bob!,” hyping Zendaya’s haircut on the red carpet, we must confess—it was me.
As HelloBeautiful‘s Social Producer and Manager tasked with covering the Essence Black Women In Hollywood Honors, it was my duty to leave there with something (word to Denzel).
Covering red carpets is somewhat of an entertainment armageddon, and this event is quite the task because there are SO many stars walking on the carpet, sometimes at the same time—and we want to talk to them all!
This year’s honorees were Kerry Washington, LaTanya Richardson Jackson, Chase Infiniti, and the women of Sinners: Zinzi Coogler, Ruth E. Carter, Wunmi Mosaku, Jayme Lawson, Shunika Terry, Autumn Durald Arkapaw, and Hannah Beachler.
And those were just the honorees. Attendees included Teyana Taylor, Jurnee Smollett, Coco Jones, Sheryl Lee Ralph, Loretta Devine, Marsai Martin, Ryan Destiny, Tia Mowry, and so many more. The fellas were ALSO in the building, including Delroy Lindo, Aldis Hodge, Boris Kodjoe, Ryan Coogler, and Michael B. Jordan, who—cue the heartbreak—sadly didn’t walk the carpet.
Another superstar attendee was none other than Zendaya, who is back on the scene on a press tour for the A24 film, The Drama, starring her and Robert Pattinson.
Since the film is set around a wedding, the actress, who has revolutionized themed dressing for press tours with image architect Law Roach,…
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